Seinfeld Email Sequence resumed
This article is about the seinfeld email sequence, the most brief explanation you can find around the web, save time and money, this is the way to do it!
Seinfeld Email Sequence is today’s post. Do you remember the show, Seinfeld? In fact was a very popular show in the 90’s. To begin with, Seinfeld was about NADA, starring Jerry Seinfeld, Jason Alexander, Julia Louis-Dreyfus, and Michael Richards. The best sitcom in history… 9 seasons about nothing at all, just with the sole propose of entertain you and teach you something at the end.
The structure of the episodes was:
What happened today?
What can we learn about that?
First of all, the show was so simple and so likable because of their catchphrases like
«Yada yada yada»
«But I don’t wanna be a pirate»
»…Not that there’s anything wrong with that»
«Yama Hama it’s Friday night»
And because there was a lot of «First world problems» where you can feel identified.
As has been noted, the protagonists of Seinfeld are all selfish, arrogant, petty, irreverent, liars, interested, just like you… I know it’s true because you are smiling.
So, what does this have to do with emailing?
Generally speaking, what Seinfeld email sequence is about:
in the first place, Jacopo Peterman was an eccentric character played by John O’Hurley who was the owner of the J.Peterman Catalog sales company. The method he used to sell his products was really interesting and we can apply it to our email campaigns:
How does storytelling work in Seinfeld email sequence?
You can see all his speeches are build by these questions:
Who uses this?
What makes it different?
What do they like to do?
What’s the main problem your product solves?
How was your life before and after use it?
What makes your product attractive?
What can make a person in their wildest dreams with your product?
How did you find your product and how was life before it?
What type of people is your product for?
How would react to your customer if they use your product?
Copywriting is the key
Copywriting is so important, it’s exciting to tell stories, trigger emotions, like when you are talking with a friend you haven’t seen in a long time. Given these points, try to make friends with your customers and make them laugh with the Seinfeld email sequence. You can go to stand-ups and watch comedians on YouTube, humor is about creating images that people can relate easily. Some people are naturally funny, some are not, but they can learn, it’s not something like singing or dancing because some people try and never get it But you can learn how to be funny.
Your audience wants to be entertained, they come for your content and stick with you if you make them feel good. That’s what Seinfeld email sequence is about.
But remember, never send an email without the intention of profit because it will go directly to spam and get unsubscribed. Nobody wants more emails.
«Example of Seinfeld email sequence»
Email 1. Enlight thought to provoke
«I’ve been in the ghost producing business for over a decade. But it’s only been in the last 5 years that my business has really exploded. I sell every song I compose even before it’s finished because I’ve learned how to make a great mixing an mastering. And do you want to know how I do it? I’ve got a dirty little secret and it works. Every. Single. Time. Watch for my next email and I’ll share it with you»
Email 2. Challenge Existing Dogma and Beliefs
«Music production is like cooking. The song is the recipe, the quality is the flavor. You can have a good recipe but if it doesn’t taste good, nobody will eat it. In addition, you can make amazing songs, but if it sounds bad, you are fucked. However, sorry for bursting your bubble but nobody will take you seriously if you make good songs that sound bad. You don’t even need a fancy studio with a great acoustic treatment to make a song sound like it meant to be, you don’t need those ridiculously overpriced plugins from those brands you are thinking right now, you can do it with the tools you already have, you just need to learn my dirty little secret in order to get that huge, thicc, juicy, warm, big, fat, sound you have been trying to achieve for so much time»
Email 3. «Ideas»
«So I’ve designed some templates in FL Studio with native plugins and freeware, in order to make things easier. Once I understood these tricks, my music sounded like it was produced by a huge Grammy winner producer in some analog studio from Los Angeles. This was in front of me all this time, I never realized how easy was making music sound professional»
Email 4 «Inspirational»
«When I found this method, I realized this will be a ground shaking experience, any person with decent hearing capabilities can mix a song like a great engineer. Shortly you can even start a business from this techniques and multiply your return of investment x10, stop being frustrated because you don’t know why your music sounds that bad, and the best part, you don’t have to watch 2 hours tutorials, the longest video is 5 minutes of duration, I don’t like to overcomplicate things, I cut the crap, I go straight to the point. this is so easy to follow and entertaining that your life will not be the same
You can look at the website https://www.jpeterman.com if you are looking for inspiration.
Order now and you will receive the complete preset collection, the shortest audio tutorials ever and a weekly 1 on 1 coaching session with me so I can help you with any questions you have about this topic»
See? I sold you the product at the ending in a really discrete way.
You make people happy to hear from you every single day.
You don’t even produce music like me and you wanna buy it.
So now apply this knowledge to your business and tell me how it works for you
See you in the next post!